Custom AI Dashboards for Your Business

An AI dashboard is a bespoke web application that pulls data from multiple platforms via API and displays it in one live view. The AI part is how it gets built. I use AI to write the code, process the data, and iterate on designs in hours instead of weeks. The result is a fully custom dashboard in your branding that updates automatically and shows exactly the metrics you need.

A KPI dashboard is a single screen that shows your most important business metrics in real time. Revenue, conversion rates, pipeline value, ad spend, whatever numbers actually drive your decisions. Instead of logging into five different platforms to check how things are going, you open one page and everything is there. The best KPI dashboards are built around what your business specifically needs to track, not what a template tool decides to show you.

Business intelligence means turning raw data into something you can actually make decisions with. Most businesses have the data already. It is sitting in their CRM, their ad platforms, their accounting software, and their spreadsheets. The problem is nobody has pulled it all together into a view that tells you what is working and what is not. That is what a business intelligence dashboard does.

Yes. Google Analytics has a well documented API and I can pull traffic, conversion, and behaviour data into a custom dashboard alongside data from your other platforms. The advantage over using GA4 directly is that you see your analytics data next to your ad spend, your CRM data, and your revenue numbers in one view instead of switching between tabs.

Yes, and I have done exactly this. One of my builds used Google Sheets as the data processing layer with automated pipelines feeding data in, then displayed everything in a custom branded dashboard. If you have outgrown a Google Sheets dashboard and want something that looks professional, updates automatically, and does not break when someone accidentally edits a formula, a bespoke build is the right next step.

Yes. An agency dashboard with client logins is one of the most requested builds. Each of your clients gets their own login and sees only their own data. You stop building the same report twelve times a month. The dashboard is white label reporting in your agency branding, so it looks like your product, not a third party tool. It becomes a selling point for new clients too.

Yes. Google Ads is one of the most common data sources I connect. The Google Ads dashboard view shows spend, impressions, clicks, conversions, and cost per acquisition alongside your CRM data so you can see which campaigns are actually driving revenue, not just clicks. PPC reporting across Google, Meta, and LinkedIn in one place means you stop switching between tabs and start seeing the full picture. I connect any ad platform with an API.

Yes. An SEO dashboard typically pulls data from Google Search Console, Google Analytics, and tools like Ahrefs or SEMrush. It shows keyword rankings, organic traffic, click through rates, and conversion data in one place. If you want a full SEO strategy alongside the dashboard, have a look at my SEO audit service.

Yes. A social media dashboard pulls engagement, reach, follower growth, and content performance data from platforms like Instagram, LinkedIn, Facebook, and TikTok. If the platform has an API, I can connect it. The value is seeing all your social channels side by side instead of logging into each one separately.

Both. I do not just plug your data into a screen and walk away. The discovery phase is about understanding what business insights you actually need, not just what metrics look good on a chart. That means working with you on which numbers matter, how they relate to each other, and what the data is telling you about your marketing analytics and business performance. The dashboard is the output. The thinking behind it is the real value.

Yes. Marketing attribution is one of the hardest problems in digital marketing and one of the most valuable things a dashboard can solve. I connect your ad platforms to your CRM so you can track the full journey from ad click to closed deal. For businesses with longer sales cycles, multi touch attribution shows you every touchpoint that contributed to the sale, not just the last click. This is exactly what I built for Wonderwork Digital, where the education client had 180+ day sales cycles and the data was spread across Google, Meta, LinkedIn, and HubSpot.

Every build is scoped and priced individually because no two dashboards are the same. A focused single source dashboard is less than a multi source build with user logins and role based access. I always scope the work before quoting so you know exactly what you are getting. There are no recurring licence fees and no platform lock in. You own what I build. Check my pricing page for typical ranges.

A focused dashboard with one or two data sources can be live within one to two weeks. Multi source builds with user authentication, role based access, and complex metrics take three to four weeks. The AI tools I use mean what used to take months now takes weeks, and what used to take weeks now takes days.

Probably not, and that is exactly why this service exists. Power BI and Tableau are template tools that you configure. They are powerful, but you are always working within their constraints. What I build is a bespoke web application from scratch, fully customised to your business, your branding, and your exact requirements. No licence fees, no platform lock in, and it does exactly what you need instead of approximately what you need. If you are looking for a Power BI alternative or a Tableau alternative that is actually built for your business, this is it.